After having the Masters in Economics from the University of Dhaka, Masud joined the Singer Sewing Machine Company in 1996 in its Marketing Management team. He also obtained masters of Business Administration degree from the Institute of Business Administration under the same University. In 2002, Masud joined British Council Bangladesh as Culture and Science Programme Manager to manage its Arts, Science and Sports projects. Masud mainstreamed youth as a cross cutting theme in all the areas of his work especially in Arts, Science and Sports. He supported young people in Arts to form creative writing and theatre group and equip them with the skills to sustain. He led a project entitled “International Inspiration’- which promoted Physical Education in the schools in partnership with Ministry of Youth and Sports, Ministry of Education, Ministry of Women and Children Affairs, UNICEF and UK Sports for two years.
In 2007, Masud moved to a strategic role as the Head of Culture, Climate and Citizenship to oversee a portfolio of 7 projects spread across education, skills, arts, climate change and governance. Masud has got 16 years of experiences of managing youth development and exchange programs ‘Connecting Futures” of the British Council, Active Citizens project aiming to build the capacity of the young people to raise their voice and to access the policy makers, leadership skills to bring positive change to their community to make it a better place. He was the project Director of PRODIGY (Promoting Democratic Inclusion and Governance through Youth). He successfully introduced the Citizenship and Community Engagement courses in the tertiary education of Bangladesh to sustain and promote the community leadership through mainstream education. Masud led British Council’s Social Enterprise program in Bangladesh to promote the sector in the policy level through holding Policy Dialogues involving policy makers, practitioners, experts and educationists from East and South Asia along with the United Kingdom. He launched the Investment and Business Readiness Programme by creating networks between the Social Enterprises in Bangladesh and United Kingdom. Masud introduced the IIG (Innovate, Invest and Grow) program of the British Council – a project aiming to build the capacity of the young, emerging social entrepreneurs through partners to support positive social change, sustainable development and inclusive growth. Masud also led the Climate Change project of the British Council titled ‘Climate Generatio, to build the capacity of the young people to raise their voice in national and international platforms telling the stories of the vulnerability faced by people of one of the most affected countries in the world.